Tag: Business

Common Social Media Blunders and How to Avoid Them

A recent study conducted by the Pew Research Center showed that more adults are using social media in 2013.   There was a rise of 72% among adults for 2013, compared to 67% in 2012 and 64%in […]

Marketing to Generation Y

We’ve all seen (or have) those kids who can’t seem to be torn away from their electronics. They text, tweet, and post non-stop. While those of home-buying age aren’t generally that attached to their smart […]

Defining Social Media Marketing Strategy

Despite the fact that the overall goal of any business is to either attract customers or raise profits, these benchmarks don’t lend themselves to facilitating good strategic maneuvering.  It’s fine to say you want more […]

An Arsenal of Apps

Real estate professionals spend much of their working hours outside the office.  Whether it’s showing homes, meeting with clients, preparing an open house, or evaluating a property, some of the most important tasks are done […]

Effective Direct Mailing

Despite the extent of mobile and virtual media, one of the most effective ways to reach your clients remains through direct mail.  Unfortunately, sending out mail and hoping it generates leads can be a time […]